Protection That Supports You Today - Your Policy Reimagined

We empower policyholders to explore all available options to keep their coverage active, helping them maintain continuous protection and secure long-term benefits. By providing clear guidance on available options and professional support, we help you maintain your policy's full benefits so you can make confident decisions for your future.

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Risk Cover Reinstated

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Financial Assistance provided

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Policy Value protected

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Understanding Policyholder Challenges

Policyholders often face financial challenges that make it hard to continue their policies, sometimes leading to lapses or surrender - resulting in loss of both protection and value. Some common challenges they face are

Policy lapse due to missed payments

Premium payment difficulty

Surrender losses

Evolving life priorities for coverage

Turning Challenges into Solutions

Whatever your goal—maintaining coverage, staying protected, or adapting to life changes—our solutions help you with.

Policy Continuity Support

Stay Consistent With Payments To Keep Your Protection Active And Benefits Secure Over Time.

Value Optimization

Make Informed Choices To Minimize Financial Losses If You Choose To Exit The Policy Yet Continue Your Cover.

Adapting Your Policy To Life Changes

Ensure Your Coverage Evolves With Your Changing Priorities While Supporting Your Future Goals.

Smart Policyholder Solutions

1. Absolute Assignment Of Pre-Owned Policy (A-POP)

The policyholder has the option to transfer ownership of the policy (under Section 38 of the Insurance Act of India) to another individual, subject to applicable terms. The ownership transfer is irrevocable. This process ensures continuity of the policy while allowing flexibility in managing ownership as per changing needs keeping the original life insured.

How this helps the Policyholder

Enhance Policy Outcomes

By assigning your policy, you can access the built-up value of policy. This move enhances fair value realisation of your Policy while ensuring the portfolio still fulfills your policy purpose of protecting the original Life insured.

Policy Sponsor Support

This option allows a policy sponsor to be involved in a structured manner to support your financial needs. The process is managed with clear terms, ensuring transparency while keeping your policy coverage in place.

How Absolute Assignment Process Works

Absolute assignment allows a life insurance policyholder to transfer ownership rights to another individual or entity called assignee (Policy Sponsor). The Policy Sponsor becomes the new owner and takes over future payments. The ownership transfer is irrevocable and absolute. However, the life insured does not change.

Eligibility Conditions For Policy Assignment

•Policy type
•Policy value Generated
•Policyholder health condition

Absolute Assignment Of Pre-Owned Policy (A-POP)

2. Policy Support Program - Institutional

This program follows the conditional assignment process whereby your policy is conditionally assigned to a partner for the program term — ownership is transferred to the sponsor/partner subject to the agreed conditions. It is fully restored once assignment conditions are fulfilled. The program partner in return provides you access to resources you need.

How PSPI Works

Leverage Policy Liquidity

Access funds from your portfolio while keeping your protection intact! Your policy is an asset, make it work when you need it most, not just when you are gone!

Keep Protection Intact

Your ownership transfer is revocable of fulfillment of assignment conditions. Conditional assignment ensures your coverage stays active while you retain complete authority over its benefits on completion of assignment terms.

How PSPI Works

A smart support program that lets you access your policy's value—through partner financial institutions — while keeping your coverage active, with a structured, eligibility-based repayment plan.

•Verified partners are aligned to your policy & eligibility.
•We coordinate with partner and facilitate smooth execution of plan

Eligibility Conditions For PSPI

Your qualification into the program depends on the following-

•Policy type
•Policy Value generated at the time of program implementation
•Policyholder Health

3. Assisted Revival Program (Conditional-Assignment of Life Insurance Policy -CLIP)

How CLIP Works:

Structured Liquidity Support

CLIP offers a structured way to restore your policy status—access resources while your coverage stays active. The ownership transfer is not absolute and is subject to certain conditions. It is restored at the end of the program when the conditions are met.

Premium Continuity Facilitation

CLIP is designed to help you maintain policy continuity through every stage of life. By ensuring uninterrupted coverage, it keeps your security in sync with your evolving needs.

Uninterrupted Protection

This program helps maintain an active plan by offering features that enable the seamless balancing of portfolio commitments. It provides a clear pathway to preserve the arrangement's value so your essential protection remains intact.

How CLIP Works:

The Assisted Reinstatement Program (CLIP) simplifies how conditional assignment process is implemented. We are there for you at every step of the digital first journey by

•Helping you connect with the right sponsor.
•Support digital journey & documentation.
•Assist with closure after program completion.

Eligibility Conditions For CLIP

To participate in the Assisted Reinstatement Program (CLIP), following conditions must be present.

•Features vary by policy type and life stage.
•Sponsorship varies by policy Value Generated
•Policyholder health condition is an important factor for conditional assignment

Assisted Revival Program (Conditional-Assignment of Life Insurance Policy -CLIP)

Explore Your Journey With Smarter Choices

Take the next step in strengthening your long-term security. With professional guidance and structured options, we can help you coordinate your coverage details and explore ways to optimize your utility. Ensure your consistent protection and asset security starting today.

Register

Join our platform to explore coverage options — quick onboarding and expert insights to get you started.

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Check eligibility to qualify for the program

After exploring available options, you check your eligibility for various programs.

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Choose the best available option that suit your requirement

After review, we present verified options for you choose the best path for your needs.

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Stakeholders coordination

Once you select a pathway, We coordinate with verified partners. Ensure Smooth admin handling - we are with you at every step.

Watch How to CompletePolicy Holder Registration

Video Testimonial

Real People. Real Experiences.

Introducing The Policy Exchange | Smart Policy Solutions for a Better Future

Timely support and a hassle-free experience.

What Our Users Say About Us

Mr. Vpin's dedication and taking ownership skills helped me to conclude my case with final payout when I was in a need in family medical emergency. Vipin's commitment and dedication to work is truly admirable!

Rahul Yadav

Program/Delivery Manager

I was in urgent need of money. So, I got my Max Life policy assigned. Himanshu sir (The Policy Exchange team member) helped me a lot in this process. I wanted to get my policy exchanged. This gave me double benefit one, I got my money and my insurance is still active.

Pradeep Kumar

TATA Steel

You can get your policy money through The Policy Exchange via the assignment of your unpaid policy. You can get your money within 7-10 days. It is a good platform. Their service is very good.

Anil Kumar Patro

Accountant - Cooperative Society

Frequently Asked Questions

Assignment refers to transferring the ownership rights of your life insurance policy to another individual or entity (related or unrelated, with consideration or without), known as the assignee. Once the assignment is completed, the assignee has legal rights over the policy.

It can be assign by the policyholder to another individual.

Premium financing is lending of funds to a person or company to cover the cost of an insurance premium.

If loan amount is not repaid the lender can surrender the policy and recover the amount.

Process from an insurance policy is tax free provided the underlying policy is complaint under Section 10(10D) of Income Tax act 1969.

This can vary depending upon the type of policy, generally the loan amount is in range of 50-90% of surrender value.

The returns are assured in different ways e.g. for non-par policies, these are guaranteed while for participating policies these are linked with PAR fund performance. ULIP policies returns are linked with market performance and usually much higher.

No, Absolute assignment is an irreversible contract between Policyholder and Policy Sponsor. Hence, one must be very sure if they wish to proceed with the Assignment process. However, in case of conditional assignment, the rights are transferred back to the assignor subject to fulfillment of conditions set before the assignment.

Yes. After assignment, the assignee becomes the primary beneficiary, overriding the nominee. Upon reassignment (in case of conditional assignment), the original nominee rights are restored.

In case of the policyholder's death: ● If the policy was conditionally assigned, the outstanding loan amount is settled first, and the remaining amount is paid to the legal heirs or nominee. ● If it is the Absolute assignment, the assignee has full rights on the claim amount. However, if the assignment is processed through The Policy Exchange, the original nominee will also get a partial sum assured.

Yes, but only the assignee has the authority to surrender the policy and receive the surrender value.

The processing time may vary by insurer but typically takes 7-15 business days after receiving all required documents.

The insurer will issue an Assignment Endorsement Certificate, confirming the completion of the assignment.